All of KAA's programs are facilitated by senior level executives with a vast breadth and depth of knowledge. They are also seasoned coaches and trainers.


What our client's say about KAA solutions:

“Very credible and real world industry relevance to the teaching process”

“[The instructor’s] industry and executive experience was a valuable addition to the curriculum”
 
info@Kirbyarnold.com

Only the perfect piece will complete the executive sales puzzle.

Through Mentoring, customized Case Study and Applied Strategies, Kirby Arnold programs give sales professionals the information and the confidence to Manage the Executive Sell. Our programs help sales professionals increase the size of their deals, close deals with fewer calls and drastically reduce discounting. We offer on-site and online programs.

Overview
Do your sales people identify the crucial business issues that executive decision makers focus on when making buying decisions?… or do they focus narrowly on the need for your products / services?

Do your sales managers understand how to motivate their people and hold them accountable for the organization’s goals?... or do they spend most of their time doing paperwork?

Does your sales organization know how to become “trusted advisors” to high level executives who can say "Yes!" to solutions for their most pressing challenges?. . . or just deal with middle managers who guard scarce budgets with "No"?!

Can your sales organization articulate their competitive advantage in business terms as they discuss investment strategies for resolving high priority business issues?. . . or just present the benefits of your products/services?

Does your sales organization become part of the strategic planning process early and partner with clients to determine needs?. . . or just respond to Requests for Proposals?

Kirby Arnold programs transform the way your entire sales organization, both sales and their management, views its roles, its responsibilities, its opportunities and its customers. Contact us today to book a program for your sales team.
 

Financial Strategic Selling

Financial Fundamentals™
Financial Fundamentals™ is an one and a half hour online introduction to basic financial reports and concepts and their relevance to the development of effective selling strategies.

The Business Meeting ™
A customizable two or three day program that models an actual customer to teach the tools, knowledge and process that can be used immediately to bring added value to your clients. These strategies and executive expertise are then applied to target account opportunities.

Government Edge™
Focusing on the government programs, each participant prepares information on an actual target account, then spends two or three days with a former corporate officer (e.g., CEO, CFO, COO) who consults on the current state of the account and on what strategies are needed going forward.

Business Conversations for Technical Reps
A two-day, on-site workshop focused on perfecting the Language of Finance and understanding business acumen for the technical rep.  The program gives you tools and knowledge to create a value proposition that successfully links your product or service to a key financial metric of your target account.

Looking for International Programs?

Selling Business Value in the Vertical Markets

SBV will focus on a specific industry, to include manufacturing, service providers, software, pharma, financial services, etc.   You will gain a foundation for applying the learned concepts and tools directly to your vertical target customer, bringing added value to your sales effort by increasing the relevance, power and impact of the your value proposition More Info

StreetSmart Series

StreetSmart Sales
Sales professionals will gain the confidence and skills they need to initiate and sustain business discussions at the executive level.

StreetSmart Management
If your organization needs to be more strategic, more actionable at the customer level, more competitive in an industry of piranhas, and is trying to instill change in an existing corporate culture, then StreetSmart Sales Management is the program to guide that journey and gives you one more piece to the executive sell.

Customization

Portfolio of Financial Selling Strategies Customized to Meet the Challenges of Today's Marketplace. Make your KAA sales program a perfect fit. Draw from our entire portfolio of resources to create a program that meets your sales team's current challenge. Contact us for a consultation. More Info


Kirby Arnold programs transform the way your sales professionals view their roles and their customers. Contact us today to book a program for your sales team.

Contact Kirby Arnold today

 
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Mary Jane Arnold
925.631.1198
23 Idlewood Court, Suite 200 Moraga, CA 94566